Can estate agents use VoIP? Of course. Any business can utilise the fantastic business features of VoIP cloud phone systems and help their business grow. As a digital telephone system, there are countless benefits to utilising VoIP for business, and estate agents and property managers can both take advantage of them. This article explains why VoIP is the perfect solution for the property industry.
Why VoIP Is perfect for Estate Agents & Property Managers
If you’re not quite sure how VoIP works or the uses of a cloud phone system, read our guide on What a cloud telephone system is. It explains the history of VoIP phones, how a cloud phone system works plus the general benefits of them for business.
Scalability & Expansion
VoIP is great for estate agents and property companies because of its scalability and expansion capabilities. Because VoIP uses an internet connection to make calls, it is not tied to a physical line. This means that when you need more telephones as your staff grows, you just need to add a new device to the digital VoIP service. There’s no need to run extra telephone lines; any device that can connect to the internet can utilise the service. Plus, since VoIP provides relatively low-cost calls compared to traditional landlines, you can expand your operation without much additional expense.
Another bonus of a VoIP phone system is its ability to integrate with other software. Your property company can improve efficiency and expand your service by connecting your phone system to property management software. This includes software such as CRMs and contract management software. By integrating these systems, you can speed up information recovery for incoming calls and ensure accurate contact details for outgoing. With features such as screen popping, VoIP can drastically improve call efficiency. Furthermore, with call monitoring and tracking, you can ensure your staff are taking and making calls efficiently.
Resolving Common Property management issues
VoIP also relieves many of the most common property management issues, reducing time spent and aiding the resolution of conflicts. This includes missed leads, sales capacity and tenant disputes.
The call handling features of VoIP mean your sales estate agents will never miss a lead again. From autoresponders, call queues, automated voicemails and callback features, there are countless options for handling many calls. Responding to all calls is vital to creating a profitable business, and VoIP can help you manage this. This is also beneficial in improving sales capacity. As your sales agents can only take one call at a time, the phone system can ensure that all calls are recorded, and staff notified of them. They can return calls later in the day and get that all-important lead.
Of course, tenant disputes can be a major headache for property managers. So, you may be surprised to hear that VoIP can reduce these conflicts. Call recording and call tracking features provide evidence on hand of what was said between staff and tenants. This is an efficient way to end a “he said, she said” scenario. You can get to the bottom of it straight away. VoIP is also great for conferencing, so you can have several colleagues, tenants and even suppliers in one call to discuss issues with property or work that may have been done. A lack of communication often causes tenant issues, so utilise VoIP to resolve things quickly.
Managing Marketing & Sales
Another fantastic benefit of VoIP for estate agents is its use as a marketing aid. Cloud phone systems can be utilised to aid different marketing campaigns and measure them accurately.
Virtual landlines are trackable phone numbers that you can place on different ads and use for different locations or campaigns. By utilising separate numbers to your primary phone number, you can measure an advert’s effectiveness.
Cloud phone systems can also be utilised for SMS text message campaigns with a high investment return. This is an excellent way to generate leads or potential buyers for a property viewing.
As discussed in the sections above, the tracking and call handling features can ensure more sales can be made. Voicemail, out-of-office call handling and virtual receptionist services can be utilised effectively to improve sales and ensure your marketing efforts don’t go to waste.
VoIP for Estate Agents from Yestech
If you’re a property manager, property company or estate agent that can use VoIP, get in touch with Yestech. We are a proficient UK telecoms company with plenty of experience in helping companies in the property sector. We love to talk, so call us at 0800 5244293, email sales@yestech.co.uk or fill in our online contact form.
